| "If writing is a precise form of communication, it must be treated like a precision instrument." |
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--Theodore M Bernstein |
Business success demands an ability to communicate with buyers (and the media) across multiple traditional and digital channels. But technology, the multitude of unique strategies and the constant need to maximize shrinking budgets place a critical premium on needed communication competencies.
Many firms now outsource most of these vital duties to seasoned professionals. These on-demand specialists deliver relevant, consistent and unified messages across all chosen channels.
The keys to successfully harnessing the benefits communications outsourcing lie in the experience of the service provider and a reasonable rate structure. The more refined (and comprehensive) the provider's skills are, the greater your return.
With over 30 years of success as a multi-channel communicator: and a "Netizen" for more than 20, Gary N. Bowen customizes Publicom-usa's message delivery services to harness all media assets. This delivers integrated and uniform messages across all available channels: producing clearly superior return on your investment. Over the years, he has also carefully built a team of communications professionals with deep, extensive experience.
On a retainer, project, or hourly basis, you have at your disposal:
- Professional writing and editing, such as case studies, white papers, RFP's, RFI's, annual reports, bylined articles, op-ed pieces, advertorials, targeted, SEO Web, blog, and twitter content.
- Promotional copywriting and editing, marketing brochures, newsletters, audio/video scripts, training and user manuals, etc.
- Collaborative (ghost) writing and editing for nonfiction books. The client has the option of retaining full copyright ownership for a fixed fee, or sharing a percentage of revenue in exchange for a smaller fee.
Some of the industries served include:
- Broadcasting & Media
- Commercial Real Estate, Architecture, Construction & Finance
- CRM
- Engineering
- Finance & Accounting
- Healthcare
- Hospitality
- Legal
- Marketing
- Outsourcing
- Publishing
- Retail
- Travel
- Technology (hardware, software, telecom)
Gary would be honored to provide additional writing samples, references and current fee schedule. Please feel free to contact him with questions or requests for more information.
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